Brochures

Brochures are a great way to highlight exhibitions, significant collections, permanent policies, or other Library resources. Below are some guidelines for creating brochures, as well as new templates with more color choices.

Collage of sample brochures

Brochure Tips

Remember to use Times New Roman, Adobe Garamond (or simply Garamond), or Trade Gothic for headers and general text and Trade Gothic or Helvetica for subtitles and captions. If you are sending your job to a printer, request uncoated #80 text weight paper. If you are printing in your office, use the heaviest stock you have between 20 lb and 80 lb paper.

Brochures use a U.Va. Library ribbon—please choose the correct ribbon for your unit. If you have issues placing the ribbon or an image, please read the ribbon and image placement instructions.

Images can have a powerful effect on the audience and draw more attention to your brochure. Please read more about using imagery in your brochures.

Note that there is space on the back of each brochure for you to add unit-specific contact information.

Folding Instructions

There are two types of brochure templates. Both are designed to be printed front and back on a single 8.5″ x 11″ sheet . The Single Fold brochure folds in half to 5.5″ x 8.5″, and the TriFold brochure folds into 3 panels down to 3.66″ x 8.5″. Folding is as simple as 1, 2, 3; see below.

Single Fold Folding Diagram

Folding instructions for single fold brochure

TriFold Folding Diagram

Diagram showing how to fold a TriFold Brochure

Brochure Templates

Below, download the Single Fold and TriFold Brochure Templates. Choose a color combination that complements the imagery being used.

Single Fold Templates

U.Va. Blue

U.Va. Blue/Cream

U.Va. Blue/Gray

U.Va. Blue / Orange

Library Orange/Cream

Library Orange/Gray

Trifold Templates

U.Va. Blue

U.Va. Blue/Cream

U.Va. Blue/Gray

U.Va. Blue/Library Orange

Library Orange/Cream

Library Orange/Gray

If you have any questions, or would prefer to use an InDesign template, please contact the Communications group.